Sheet 01 — Hero

A launch website for home builders

Sell the lots before the streets are paved.

Groundbreak is a launch website for your new community. It has a countdown, a plan gallery, a live lot map and a register-interest form, and it all runs from one content file. Upload it to any static host. Buyers shortlist the homes and lots they want, and their picks land in your sales inbox.

Static files · No server · No sign-up · Light and dark

Willow Ridge launches on December 5, 2026 at 10:00 Central Time.

Sample community · Dec 5, 2026, 10:00 CT

Lot 108 · Phase 1

50 ft frontage · Coming soon

Fits 5 plans

The Cedar ≈ $424,900 ♡ Shortlist

Sheet 02 — How it works

How it works

Three steps from plat to launch page.

  1. Edit one file.

    Your community's name, launch date, plans, phases, lots, amenities and sales office all live in one content file. Change the words and numbers; the components stay untouched.

    1name: "Willow Ridge",2tagline: "Room to grow, minutes from everything",3launchAt: "2026-12-05T10:00:00-06:00",
  2. Upload the folder.

    Build it once and you get plain static files. Put them on any host you already use. There is no server, database or account to look after.

    site/

    • index.html✓
    • assets/✓
    • favicon.svg✓
  3. Read your inbox.

    Buyers browse, shortlist plans and lots, and register. Their details and picks open as a ready-to-send email to your sales office.

    Register interest: Willow Ridge, Dana Reyes

Sheet 03 — Launch day

Launch day

Watch a release play out.

Every lot's status comes from the date, its phase and what you mark sold. Nobody has to update the site at 10 a.m.

  1. Nov 05 · T–30 days

    The countdown builds the list.

    Before release, open lots read Coming soon and buyers can still shortlist them. The hero counts down to the second.

  2. Dec 05 · 10:00 CT

    Meadow Ln · Now selling

    Release happens on the dot.

    At the launch moment, Phase 1's lots switch to Available on their own. No one logs in to flip a switch.

  3. Dec 19 · Week 2

    Grove Way · Next release

    Sold means sold.

    Mark a lot reserved or sold in the content file. The map, the legend counts and the phase timeline update together.

  4. Apr 17 · Phase 2

    Meadow Ln · Sold out Grove Way · Now selling

    The next phase is already queued.

    Release dates are set per phase. The timeline shows what's open now and what's next.

Dec 19 · Week 2

30d 00h 00m

  • Available 5
  • Coming soon 24
  • Reserved 4
  • Sold 3

Sheet 04 — Features

What buyers get

Everything a buyer asks the sales office, answered on the page.

Lot 108 · Phase 1 Coming soon

50 ft · 5,500 sq ft · +$12,000 premium

  • The Cedar≈ $424,900
  • The Elm≈ $486,900

Lot detail

See what you can build, and for how much.

Pick a lot and see its frontage, size, premium and every plan that fits it, priced with the premium included.

The Cedar Lot 108

Shortlist

Buyers keep a list.

Plans and open lots go on a shortlist that stays in the browser between visits.

Name: Dana Reyes
Email: dana@example.com
Shortlisted lots: 108 (Phase 1)

Register → email

Leads arrive as plain email.

The form checks what it needs and opens a ready-to-send email with the buyer's details and shortlist. No CRM required.

AvailableLight
AvailableDark

Made to be adopted

Yours in an afternoon.

Light and dark themes, keyboard support throughout, AA contrast, and status that never relies on colour alone. Swap the content file and it's your community.

Sheet 05 — See it live

See it live

This is the real thing. Try it.

Below is the full Willow Ridge demo, running in the page. Filter plans, tap a lot, shortlist something, then open the register form.

willowridge.example Open full screen ↗
Open the demo full screen →

Sample content: Willow Ridge by Northgate Homes, a fictional community in Brookfield, TX.

Sheet 06 — The hand-off

The hand-off

One email per buyer, ready to send.

When a buyer registers, their own mail app opens with everything filled in. The registration is also saved in their browser, so they can see they've already signed up when they come back.

What it doesn't do

  • No accounts or sign-in.
  • No payments, deposits or reservations.
  • No tracking or analytics.

It collects interest. Your sales team does the rest.

To:
sales@willowridge.example
Subject:
Register interest: Willow Ridge, Dana Reyes
Name: Dana Reyes Email: dana@example.com Phone: (555) 014-2290 Budget: $400k–$500k Move-in: 6–12 months Shortlisted plans: The Cedar, The Elm Shortlisted lots: 108 (Phase 1), 205 (Phase 2)

Sheet 07 — Break ground

Break ground online first.

Open the Willow Ridge demo, click through it as a buyer would, then picture your community's name on it.